Avery Dennison Launches Optica Portfolio Of Supply Chain Solutions

Avery Dennison has launched Optica, its first full-service portfolio of end-to-end supply chain solutions, which will start by addressing a series of traceability challenges within the apparel industry.

The portfolio combines RFID smart labels, the atma.io connected product cloud, other software, in-field hardware, and technical support to provide factories and brands with greater control and visibility into manufacturing and supply chain data, according to the company. 

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